How to Make Your Blog (really) PR Friendly

On a daily basis, I see profiles on blogs, Twitter, and Facebook that claim, “I’m PR friendly!” Yet when I click over to visit that blog or when I’m searching blogs for a campaign, I find that they are not always in fact as PR friendly as they think.* There’s a big difference between being […]

PR, Social Media and the Blogger

One year ago, BP faced it’s worse PR nightmare ever. The explosion of an oil rig and subsequent leaking of oil in the Gulf of Mexico left the company scrambling to not only save the environment but save face as well. The company made PR mistake after mistake in the days following the disaster but […]

Understanding Blog Stats

If you consider your blog a business, or even if you don’t, you are probably aware of your blog stats or metrics.   There are so many stat counters out there, it’s hard to know which one is best and honestly there is no right answer.  Ask around and get suggestions from friends.  If you are […]