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Top Tips for Increasing Blog Traffic on the next #O2OChat

Unfortunately for bloggers, the Field of Dreams “if you build it, they will come” mantra doesn’t exactly pan out the way it did for Kevin Costner. How much time or money you put into designing your site or writing your posts will not matter if you don’t also take into consideration how people will find […]

How to Make Your Blog (really) PR Friendly

On a daily basis, I see profiles on blogs, Twitter, and Facebook that claim, “I’m PR friendly!” Yet when I click over to visit that blog or when I’m searching blogs for a campaign, I find that they are not always in fact as PR friendly as they think.* There’s a big difference between being […]

Using Your Influence for Good

One of the significant perks of word-of-mouth marketing is the ability to spread good will. As fun as it is to share with others about products and services that you enjoy and that improve your life, sharing the causes that really fire you up have an impact as well. It’s one thing to be passionate […]

Pinterest: More Than Just Pretty, Pretty Fun

Pinterest is the latest and greatest Internet obsession that has everyone talking. It’s one of those things that I wish I had thought of. It makes perfect sense, especially to those who are highly visual learners, like me! If you’re not familiar with it, I find that the best way to explain it is as […]

We {heart} Mat Kearney

I first heard about Mat Kearney from my friend Sarah. She takes guitar lessons and often learns his songs. Then Barbara and Alli announced that he would be performing at Blissdom. When he started singing at Blissdom, I was an immediate fan! And I was super excited when I learned that we would have his […]